I’ve been playing My Town thanks to nudges from Paul Isakson and Emille Hitch.
We were chatting about the pending uptick in influence games will have on marketing. The game they suggested I check out with was My Town. I am often curious. This was another of those times. I was going to tinker and observe.
I’ve [...]
First off, it’s early. Second, there is:
-Lots of opportunity to be solved for.
-Lots of implications to be embraced.
-Lots of “best practices” to discover.
-Lots of behaviors to change.
-Lots of culture to shift.
image via Wallie-The-Frog
I know it might seem obvious. I know. However, “social media” is just media that happens to be social. Right?
Media is text, still images, moving images, and audio. It’s just media. We’ve had media in these forms for generations now.
In the past, few made media. Few distributed it. Many experienced it. Now we all can [...]
Toyota is electrifying and connecting your wifi machine in public places via “Solar Flowers.”
Marketing is experiencing changes. Not only that but ads find themselves in dramatically different environments than ever before. The previous dominate mediums of words and images — read print and TV — changed in minor ways every couple years. When they changed [...]
Many assume each page of their website needs be treated equally. What can Baseball teach us?
I watched the Bluejays host Boston last Wednesday streaming live on my iPhone while on the treadmill. While I could talk at length about behaviors changing because of diversified media channels I find the stats on Toronto pitcher Roy Halladay [...]
We’re all publishers — at least we all can be if we want. So what. So what? Are you kidding? Culture is being changed from the bottom up because of it. Further, because corporations are a mix of our collective culture they’re challenged to change as the culture does. The pressure is on for a [...]
The chatter around crowdsourcing has been growing of late. At least in my mind it has. Some of the stand outs include John Winsor is writing a book about crowdsourcing called Flipped. He’s actually crowdsourcing the some of the writing via a wiki. Edward Bouches points out that you can join Starbucks’ crowdsourcing platform. [...]
For individuals, I suggest twitter DOES NOT matter until either your friends are on or you find feeds pertaining to something you’re very interested in (e.g. Pro Cycling or something). Until then stay with the masses and point fingers at how stupid the notion of Twitter is. Hey, most every news story I’ve herd in [...]
Remember when we bought our meat from the corner store owned by the Carlson family? Remember when that meat was raised by the Anderson family from the next county over to the east? Remember when you could go talk to the owners of what you bought and consumed? Remember when you could develop relationships with [...]
Our notions of what a job is are being challenged. In the past and because of the Industrial Revolution a job was about going to work and doing a checklist of things. It was about a transaction of time and actions in exchange for payment. If the work items got done and you were there [...]